VERONICA RUFRANO

Social media and content strategy for design-driven brands

San Franisco Bay Area

ABOUT ME

SERVICES

Social Media

Content planning
Grid curation
Copywriting
Scheduling
Growth Strategy

Creative Production

Shoot planning
Prop styling
Art direction
Floral design

Let’s Connect

OVERVIEW

In June 2023, I organized and executed a community event at MMclay as part of SF Design Week. The event celebrated local makers and designers in food-adjacent industries while highlighting MMclay’s role in the creative ecosystem.

CHALLENGE

We wanted a unique, collaborative event that reflected the design and food community with MMclay’s aesthetic, all with a modest budget and a tight timeline.

APPROACH

I curated a lineup of six local vendors, built a marketing timeline, designed promotional materials, and created a strong brand experience in-studio that tied into SF Design Week’s audience.